Rakuten
“Forget jingling bells. Last holiday season, Rakuten serenaded shoppers with the jingling coins they’ve saved. The platform, which offers cash back when customers shop at its 3,500 retail partners, opened its own pop-up store in New York to give shoppers a head start on the holiday rush and provide a budget-friendly option during uncertain economic times.” — Adweek
Celebrating that steal, we built upon Rakuten’s seasonal campaign Sleigh Your Holiday to create a bold and playful experience, natural to the brand’s enthusiasm for savings and conscious spending. The design of the space is modular yet flexible, hosting brands like JVN, Bloom Beauty, Patric Ta and Favorite Daughter in cohesion with their surroundings and in their own unique way.
Agency: Autumn Communications, ContraBureau
Role: Creative, Art & Design Direction, 3D Environmental Design, Production Design
But the plot twist is, there is no real rush. Rakuten offers savings all year long. Save your money, explore the best option with ease and amplitude of time.
But the plot twist is, there is no real rush. Rakuten offers savings all year long. Save your money, explore the best option with ease and amplitude of time.